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An App for the road

One of my favorite studies on the adoption of iPad/iPhone at home is the “Learning: Is there an App for that?” study by the Cooney Center. As part of that study, is where do parents allow their children use an iPhone. As it turns out, roughly 60% of the respondent says that “In the Car” […]

Should all kids learn a second language?

New York times recently published an article on The Bilingual Advantage. The article sites research that studies the impact of constantly using 2 languages on neurological development. What is surprising isn’t so much that bilingual is a good thing for the brain, but more specifically In terms of monolinguals and bilinguals, the big thing that […]

77SPARX has a booth at Mass Innovations Night!

We are going to showing off our wares at next month’s Mass Innovations Night! Think of Mass Innovations as a locally organized “trade-show” that shows off innovative startups here in the Boston area. We will be unveiling our next product, a puzzle based game that is not only entertaining, but also educational for young toddlers. […]

Version 2 of 77CARDS released!

After lots of hard work and several delays, we have released version 2 of the 77CARDS series of toddler flashcards! In addition to new content (you can get the same great set of cards in Simplified Chinese and Cantonese now), we have added some amazing new features: – There is now the ability to toggle […]

Introducing 77CARDS!

After months of hard work, our first products, the 77CARDS series of interactive flashcards, came out in the app store late last night! We believe 77CARDS is the best interactive flashcard series targeted at young children out there! 77CARDS came about because we needed a way to teach our own children language, and we feel […]

Two different approaches to designing children’s educational games

By now, I have done a fair bit of research and spoken with numerous people about the philosophy of designing educational childrens games. I have noticed a dichotomy. In general, there are two fundamentally different approaches that game makers take. First, I’ll call it the Educator Approach. This approach starts with defining the learning objective. […]

Our new website and blog

After many months of hard work, we are getting close to launching our first product. While we are not yet ready to announce to the world our new product, we are starting to prepare the rest of the company for the launch. Part of that is the launch of our new website and blog! Besides […]